Kelcey Lehrich is the co-founder and CEO of 365 Holdings, a vertically integrated holding company based in Akron, Ohio, specializing in direct-to-consumer (DTC) brands. Under his leadership, 365 Holdings focuses on acquiring and nurturing micro brands that connect deeply with consumers through modern media and technology. The company's core values—Team and Culture First, EQ over IQ, Winners Keep Score, and Relentless Execution—reflect its commitment to fostering a high-performing, growth-oriented team.
Kelcey's vision for 365 Holdings is rooted in the belief that the future of consumer spending lies with small and mid-sized brands that operate as media companies themselves, utilizing direct response advertising and community engagement. By providing a long-term home for these micro brands, 365 Holdings aims to support profitable, sustainable growth through a vertically integrated shared services model and a company culture that embraces its core values.
Prior to founding 365 Holdings, Kelcey gained experience in various aspects of business operations, which has informed his approach to building and scaling consumer brands. His leadership style emphasizes the importance of culture and emotional intelligence in driving business success.